The Apple Watch Edition. I’d rather buy a car. Thank you very much.
At WWDC 2015 Apple unveiled its latest personal device, The Apple Watch, to the waiting world and despite Apple’s claims about the Apple watch being “The Watch Reimagined ” it really isn’t the case here. We take a look at how the guys from Cupertino missed their cues this time.
Lets get the facts out of the way first. The Apple Watch Sport starts at $350(about 22,000 rupees) and tops out at $400(approx 25,100 rupees). The Apple Watch(the one with the steel casing) ranges from $549(approx 34,400 rupees)to $1,099 (approx 69,000 rupees.) And the Apple Watch Edition starts off at $10,000(approx 6.27 lakh rupees.)
And what else can you get for that sort of money? Well for around $400 you could get two Asus Zenwatches or get one Moto 360 and save $150(around 9400 rupees).
For the price of the priciest of the steel cased Watches, you could get yourself an iPhone 6 or iPhone 6 Plus, which can do a lot more than the watch.
And then we get to the insane Apple watch edition. For that price you get yourself a car, one that’ll last a lot longer than any watch and of course is a lot more useful as well. As Asus put it you have to be insane( or be a celeb) to buy the Edition.
Asus are quite right to say this.
Hello, Cupertino? There’s nothing new here!
Yes, the biggest issue is that Apple hasn’t brought anything new to the game. The Apple Watch does what every other smartwatch in the market does. it can be your health and fitness tracker and it does notifications. Sure, Apple may claim that they doe everything better, and maybe that is true(that’s a big maybe though,) but the fact of the matter is that the only thing you can do with the Apple Watch that other smartwatches cannot is draw a stupid smiley face or some other silly emoji and send it to another Apple watch user.
Really Apple? An Emoji? Really?
Apple’s track record with 1st Generation devices
Apple really doesn’t have a brilliant track record when it comes to 1st gen devices. Take the 1st gen iPhonefor example, when it was launched in 2007, 3G was widely available and the iPhone didn’t have that available. The 1st gen iPad was clunky and looked rather weird. 10 months later, it had been replaced by a much slimmer iPad 2.
The problem with Apple and 1st gen devices is the fact that seem to always be a bit too cautious. Who knows when the next Apple Watch will come out? In a year? 18 months? Whatever be the cycle, you can be sure that the next generation watch will be quite different.
When Tim Cook said those three words – “One More Thing” – at Apple’s November launch of the iPhone 6 and iPhone 6 Plus, he lifted the veil of the prototype of Apple’s most personal device till date – The Apple Watch. Fast forward a few months, and yesterday at WWDC, he finally removed the prototype tag from the Apple Watch and made the rest of the smartwatch market turn green in envy.
Apple announced three variants of the Watch – the entry level Apple Watch Sport, the high end Apple Watch and the extreme High End Apple Watch Edition, all of which come in two different sizes, 38 mm and 42 mm.
The entry level Apple Watch Sport starts at $350(approx 22,000 rupees) and the pricing goes up to $400(approx 25,100 rupees) and features a lightweight frame made from anodized aluminum which comes in two colors – silver and space gray. The display conforms to Apple’s Retina standards and is protected by Apple’s patented lightweight and strengthened Ion-X glass. The band is made from fluoroelastomer band which comes in 5 colors.
The Apple Watch collection features cases in either highly polished stainless steel or a space black stainless steel. The Retina display is protected by sapphire crystal. The Apple Watch collection comes with a choice of three different leather straps, a stainless steel link bracelet and Milanese loop, and a black or white Sport Band. Pricing ranges from $549(approx 34,400 rupees)to $1,099 (approx 69,000 rupees.)
The Apple watch Edition is aimed at the super luxury market and with cases specially crafted from custom rose or yellow 18-karat gold alloys developed to be twice as hard as standard gold, a Retina display protected by polished sapphire crystal and a choice of uniquely designed straps and bands with 18-karat gold clasps, buckles or pins. The Apple Watch Edition starts at $10,000(approx 6.27 lakh rupees.)
The Apple Watch enables you to send messages, read mails and answer calls to your iPhone right from your wrist. The Taptic Engine alerts you about important notifications with a gentle tap. You can also use Apple Pay as well as communicate with Siri. Among the sensors built in are the accelerometer, a built-in heart rate sensor and GPS, so that you can track your runs and workouts easily on your wrist.
However, the Apple watch despite its elegant looks may struggle against the current crop of smartwatches from other platforms due to its rather high prices.